CHARLESTON, W.Va. - TerraSalis Garden Center in Malden closed its retail operation in 2010 because that part of its business just didn't make sense on paper.
It was creating a red line in a black business, said Bill Mills, its manager.
"We found it prohibitively expensive to run a retail operation," Mills said.
So the company, which had operated from its Malden location since 1985 with an expansive show garden and a large house filled with garden furniture and accessories, shuttered the doors to daily retail customers.
As expected, the garden design, landscaping and maintenance business grew once TerraSalis refocused its efforts there.
But something was missing.
"We missed our customers and they missed us," Mills said. "We felt bad that we had stopped working on our display garden. Our property probably should look as good as our customers'."
Enter TerraSalis Garden Center, version 2013.
The display gardens are coming back to life, with hard work by employees.
And starting Saturday and continuing on Saturdays only into June, TerraSalis will operate as a "pop-up," open just 10 a.m. to 4 p.m.
"For once a week, we can do this, in a specialized way," Mills said.
"It's much more minimal," he added. "We're using about a third of our retail space. We're not going to have as much stuff. One Saturday, we may have a crop of 'X,' and when it's gone, there will be something else."