Turnpike Ford receives nationwide award for excellence
CHARLESTON, W.Va. - The staff and management team at Turnpike Ford in Marmet was recognized for its excellence in customer service and sales performance during a ceremony at the dealership Wednesday.
Representatives from Ford presented the dealership with the President's Award, an honor handed out to only about 10 percent of Ford retailers nationwide.
The award - created by Ford in 1998 - recognizes Ford and Lincoln dealers across the country that reach cooperate standards for excellence in customer service and satisfaction.
Tyler Kunkle, a Ford zone sales manager, said the criteria for the award is based off customer satisfaction surveys and sales expectancy.
"It's based upon their market area and then compared to numerous other stores and the top-ranked stores, ranked among the top five in the bracket, that received this prestigious award and they happened to be on top at the end of the year," he said.
Kunckle said that as zone sales manager, he is responsible for overseeing 14 stores in the region. Only three other locations in his zone besides Turnpike were recognized.
"It's a pretty big deal," he said. "It's a great accomplishment. It speaks high regards about both what they're able to accomplish here and how they treat their customers."
Mike Maddox, Turnpike's new sales manager, said that this is the fourth time the dealership has won the award, but this year marks their first since 2008.
"Basically, we've meet or exceeded all the standards and goals that Ford has set for us," he said. "We have a certain goal of what we need to sell per year also and we met both them goals."
Maddox said the store was able to meet the corporate goals and quotas by focusing on the individual needs of customers, no matter how large or small.
"We meet or exceed every customer's expectations - through parts, service, body shop work - every day," he said.
Greg Raminski, Ford zone sales manager for the Cincinnati region, joined Kunkle in presenting the dealership with a plaque acknowledging the achievement.
"This is a celebration; you need be happy and excited, this is something to be proud of," he told the dealership's employees. "What's really neat about this is that each one of you individually has helped the dealership earn this."
Raminski said that few other dealerships in the area had won the award as many times as Turnpike.
"This store has won it four times now, and that's great," he said. "Most stores have never won it. To win it once is special; to win four times is fantastic."
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