CHARLESTON, W.Va. - The staff and management team at Turnpike Ford in Marmet was recognized for its excellence in customer service and sales performance during a ceremony at the dealership Wednesday.
Representatives from Ford presented the dealership with the President's Award, an honor handed out to only about 10 percent of Ford retailers nationwide.
The award - created by Ford in 1998 - recognizes Ford and Lincoln dealers across the country that reach cooperate standards for excellence in customer service and satisfaction.
Tyler Kunkle, a Ford zone sales manager, said the criteria for the award is based off customer satisfaction surveys and sales expectancy.
"It's based upon their market area and then compared to numerous other stores and the top-ranked stores, ranked among the top five in the bracket, that received this prestigious award and they happened to be on top at the end of the year," he said.
Kunckle said that as zone sales manager, he is responsible for overseeing 14 stores in the region. Only three other locations in his zone besides Turnpike were recognized.
"It's a pretty big deal," he said. "It's a great accomplishment. It speaks high regards about both what they're able to accomplish here and how they treat their customers."
Mike Maddox, Turnpike's new sales manager, said that this is the fourth time the dealership has won the award, but this year marks their first since 2008.
"Basically, we've meet or exceeded all the standards and goals that Ford has set for us," he said. "We have a certain goal of what we need to sell per year also and we met both them goals."