"There's been no actual hurling, yet," laughed Mike West, executive producer at Universal Creative.
There's also a new kiosk where visitors can have their photo taken on a replica of the Simpsons' family sofa.
And while the bold colors, funny signs in the queue of the Twirl 'n' Hurl, and brash Krusty the Clown character meet-and-greets are fun, the most impressive part is the food. Universal executives said that food is almost another character in the show, and it was a natural to showcase that while telling the Simpsons story in the park.
"There's a lot of food in the TV episodes," said Florell. "We had to decide, what's iconic?"
Steven Jayson, executive chef at Universal Parks and Resorts, said it took the better part of a year to create 28 new dishes for the area. All of the menu items can only be found in Springfield, and everything is made from scratch in Universal's kitchens, he added.
Not unexpectedly, given Homer Simpson's diet on the show, health consciousness hasn't exactly arrived in Springfield (although there is a nod to Lisa Simpson's love of salads in "Lisa's Teahouse of Horror," a self-serve area where folks can grab hummus, greens and pretzels). The food is mostly concentrated in one building, called Fast Food Boulevard, and the mall-like storefronts are based on restaurants from the show.
There's the Krusty Burger, named after the cigar-smoking clown. It's a basic burger, save for the "special sauce" and gooey cheese. For a larger burger, there's the Clogger Burger, which involves two patties and bacon. Or a self-explanatory Chicken and Waffle Sandwich.
Bumblebee Man's Taco Truck is new and sells an unexpected option: Korean beef tacos.