Folks, has he got a deal for you.
After 40 years of baseball service -- and no slowing down in sight -- Wheeler Bob will be honored tonight with a mini-bat giveaway to the first 1,000 fans at Appalachian Power Park.
Those are perfect for your mother-in-law, Wheeler Bob would say.
And he'll be set up at a table, autographing items for fans.
"I'm treating myself as long as I'm healthy and as long as I live here, I'll always be here for the fans," said Bob Friedman, better known as "Wheeler Bob."
"I don't want to be like Ric Flair or Brett Favre and overstay my place, but I'm here for now."
He began selling merchandise for the old Charleston Charlies baseball team in 1973. He originally wanted to buy a Charleston Charlie souvenir at the park, but they wanted "a fortune" for it.
"We could never come to terms," he said. "So I ended up going to work in 1973, and I've been here ever since. I figured if you can't buy 'em, might as well join 'em."
He earned the nickname "Wheeler Bob" during the 1980s after the team became the Charleston Wheelers.
For a few years in the mid-1990s, Friedman split from the team when it was under new management, but he came back in 2004 when the team became the West Virginia Power and Appalachian Power Park opened.
He shared time between Charleston, where he would stay in local motels, and New York, where he would peddle ties, but he now lives full-time in Charleston.
The Wheeler Bob Legacy
Dunbar-native Friedman, 62, started selling merchandise in the streets of New York City when he was just 18. He said when he was young, he felt like the baseball season, which is only six or seven months out of the year, would hinder him.
Those 20 to 30 years of service in New York -- he doesn't remember how long, exactly -- wouldn't let him hook up to something where he could make real money. But Charleston baseball kept him out of trouble.
"The legacy became important to me and you made your decision, you do it. Charleston was my decision. You can't go back, and the fat lady sung with me," he said.
His 40 years of service to the community are demonstrated through letters of congratulations from car dealers, jewelry stores, newspapers and others for his legacy as a known hawker of baseball goodies.
One letter read "a man of honor" at the top in Italian.
Others came from the governor and Congress.
A plaque from Hilary Clinton sits in his "archives," he said -- otherwise known as his home.
His association with the West Virginia Power has a far reach in the industry, too.