Even though Snuffer's ads had stayed positive, Rahall campaign spokesman Ryan Frankenberry said outside advertising from the NRCC forced the campaign to go negative early on in the race.
"The NRCC and Snuffer are one in the same," Frankenberry said. "We responded in kind."
In a phone interview Wednesday, Snuffer said he would soon launch a new ad attacking Rahall's record.
The ads feature an interview Rahall gave some time ago with former MSNBC host Keith Olbermann in which Rahall says Obama will be an agent of change for the country. That's followed by coal miners saying the "change" he was referring to was Obama's so-called "War on Coal."
"After you've been attacked for six weeks, you get a little more aggressive," Snuffer said. "Our next ad uses only his words and the coal miners who he's trying to put out of work."
The ad portraying Snuffer as a friend of the coal industry also comes as new campaign filings show Snuffer's campaign recently received a $2,500 donation from Blankenship.
Rahall's original ad referring to Blankenship's donations to Snuffer were actually referring to a $1,000 donation Snuffer received from the Massey political action committee when he ran for the state House of Delegates in 2010.
The new donation will likely give fuel to the Rahall campaign's attack.
Snuffer said Wednesday he didn't solicit the money from Blankenship this year but said he would keep the contribution. Snuffer compared keeping the donation to Rahall keeping donations from groups that support national Democratic policies.
"He's has kept the money he's gotten from people who support Nancy Pelosi, Barack Obama and people who destroy West Virginia jobs," Snuffer said. "This is a retired person who would like to see the congressman replaced because he is trying to re-elect Barack Obama, who is trying to destroy the West Virginia coal industry."
Contact writer Jared Hunt at jared.h...@dailymail.com or 304-348-5148.