Sport Mart gears up for football season with merchandise
Sport Mart president Bob Lilly, left, vice president Buddy Clendenin and retail sales manager Justin Cherry show off some of the West Virginia University, Marshall and West Virginia State merchandise they have in stock. While the company has already been busy shipping orders for high school football, the college sales will surge once games begin at the end of this month.
Clendenin said the company likes to stock up on all of the apparel players and coaches will be wearing on the field and along the sidelines this season. This year, WVU revamped its jerseys, and Clendenin said they have been a hot sales item ahead of the first game.
Football sales aren't just limited to men's apparel. In recent years the company has stocked up on women's fashions and accessories to cater to female fans as well.