Having decided on Obama, voters now turn to Romney.
If Romney does well over the next 10 weeks, not only will the undecided voters swing his way, but more Republicans will go to the polls and more Democrats will stay home.
Otherwise, Obama will get a second term.
Romney's downside is that he is handsome, rich and from Massachusetts. Thus, he reminds people of John Kerry.
But Jack Kennedy also was handsome, rich and from Massachusetts.
Democrats rejoiced when Romney selected Congressman Paul Ryan of Wisconsin as his running mate.
Nearly a month later, that choice looks wise. Romney learned from the mistakes of the convention eve selections of Dan Quayle and Sarah Palin, both of whom were instantly savaged by the press.
Romney rolled out Ryan the right way, giving his running mate the lead while standing beside him.
The image of Romney and son - Ryan is the same age as Romney's eldest - serves the ticket well.
Selecting Ryan tricked Democrats into firing up their Mediscare machine - only to have Ryan brush it off by pointing out that Democrats swiped $716 billion from Medicare to finance Obamacare.
The question every four years is not "Are you better off today than you were four years ago," as Jimmy Carter asked in 1976 (Ronald Reagan asked the same thing four years later) but rather, "With whom will you be better off four years from now?
Romney's speech on Thursday will begin to answer that question.
Surber may be reached at donsur...@dailymail.com.