That the church still has the power to send such messages- the wisdom of history in the media of the future, no less - is a wonder.
CNN Money reported that "Social media sites such as Facebook lit up, and Twitter said it peaked at 130,000 tweets per minute.
"That's nearly as much traffic as the 150,000 tweet-per-minute peak of this year's Super Bowl, and double the 70,000 tweets per minute users fired off during the Oscars telecast last month.
"In all, Twitter said there were 7 million total tweets sent Wednesday about the papacy."
Pope Francis, who chose his name to honor St. Francis of Assisi, embodies the ideals the church has championed for literally ages. His history is of humility, of rejecting privilege, of living small and riding the bus to work.
Not for him the sumptuous robes, the elevation above the cardinals, the blessing of the crowd. Instead, a simple white cassock, shoulder to shoulder with his brethren, and a humble request that people pray for him as he will pray for them.
The church faces challenges, institutional and financial. Pope Francis now bears heavy responsibilities.
But this force of 1.2 billion members and counting can still pack a punch. In a world that often seems lost to Kardashians and Bieberism, tyrants and taxes, that's still good news.