It's far more complex and valuable than just that, though. GameChanger also takes shooting and scoring statistics and arranges and combines them to provide two relevant and increasingly popular measurements: effective field goal percentage and true shooting percentage.
They measure shooting percentages, but with much deeper meaning and greater illustrations for why one is so low or high.
"The game's not so much about shooting the most shots," Smith said. "Just because you shoot the most shots, you probably score the most points, but do you make most of those shots? That's why we try to get away from that and focus on shooting the best shots to be more efficient and then making most of those shots. That way you can go from taking the most shots to being the most efficient player. The best player on the floor may not be your main scorer."
Effective field goal percentage gives more value to a 3-point basket and combines those with made 2-point shots to create a value for points per shot attempt. The GameChanger website provides a simple explanation.
"Say two players both shot 4-for-10 from the floor, but one player hit a 3 and the other didn't. Both have the same shooting percentage of .400. But wouldn't you rather have 9 points on 10 shots than 8 points on 10 shots? Yes," it states.
The true shooting percentage is similar and considers how efficiently a player scores, but also includes free throws under the premise free-throw attempts are good for the offense. It considers some players are good free-throw shooters and some are not and that that skill may or may not have been factored into a player's game.
"Both parts of this equation are equally important - it does a player no good if they shoot a ton of free throws but can't make any, nor does it do them any good if they're perfect from the stripe but rarely get there," the website says.
Smith said it's important to keep the effective field goal percentage above .450 and that a true shooting percentage should always be above that. Smith, with 75 starts in 145 career games, left WVU with a .497 effective field goal percentage and a .517 true shooting percentage.
"If you're not doing it, you're not doing a good job and you're getting left behind because everyone else is starting to use it now and they're successful because of it," Smith said. "Look at 'Moneyball' and Billy Beane and how successful he's been just from using the numbers and the stats and putting people in positions where you know they can be successful.
"When you have these tools that show definitive numbers for where a player is shooting from and what their effective field goal percentage is from a specific area, you can plan better and run plays for that person to get in that area. And it's great for a high school or middle school player to learn about and figure out their game and what they need to work on."
Contact sportswriter Mike Casazza at mi...@dailymail.com or 304-319-1142. His blog is at blogs.dailymail.com/wvu.