The RV will be at every home game except WVU's Oct. 20 bout with Kansas State University. The bureau already had committed to attending Bridge Day in Fayetteville.
West Virginia University plans to greet visiting fans in several ways.
University spokeswoman Becky Lofstead said the school is running ads in local newspapers welcoming visitors from other Big 12 schools, and also plans to run advertisements in local papers when WVU travels out of state.
"Just to say we're happy to be a member of the Big 12," she said.
The university also has rented space on several billboards downtown and has a banner at the Morgantown airport to welcome visitors who arrive by plane.
WVU also will rev up its "blue and gold ambassador" program. Volunteers roam tailgate lots and buses on game weekends, welcoming out-of-state visitors to Morgantown.
Next week, New South Media will release a travel guide for all Big 12 schools featuring information about each school's hometown, local attractions, parking and dining information and a guide to each team's traditions.
The company, which produces WV Living and WV Weddings magazines, has compiled a 96-page guide to the conference, including three pages for each of the Big 12 schools. It will be sold on newsstands in all Big 12 states, as well as in stores from Florida to Washington, D.C.
Nikki Bowman, owner of New South Media and editor of the magazines, said she believes it's the first publication to combine sports and travel.
"It could really be the go-to guide. If you're traveling to a game, this is what you need to know," she said.
Several universities, including WVU and Texas Christian University, have purchased copies of the magazine to send to season ticket holders. Area hotels and visitors centers also will carry the publication.
The travel guide will go on sale to the general public next Thursday, Aug. 30. In mid-September, the magazine will debut as an app for iPads, Android-based tablets and the Amazon Kindle.
Bowman said the magazine, New South's first publication aimed at a national audience, will help other Big 12 fans learn more about the Mountain State.
"Most people don't know anything about us. This was a great op for us to put West Virginia's best face forward," she said.