Sources previously told the Daily Mail the contract between WVU and IMG College was to be for a term of 12 years and was worth upwards of $110 million. The RFP seeks a 12-year term that would begin as soon as possible and include two renewal clauses for additional five-year terms.
An IMG College representative told the Daily Mail last month Morrisey's decision "confirms that IMG College submitted the best proposal and is the best partner for representing West Virginia University's multimedia rights" and that the company was eager to enact a partnership.
Only now are there details available about what WVU has in mind. The RFP explains what the university envisions with its radio, television, signage and sponsorship opportunities.
With regard to radio rights, the winning bidder will have the rights to broadcast, market, produce and distribute on terrestrial, satellite and Internet radio, or other audio formats, WVU's football, men's basketball, women's basketball and baseball games, including preseason, postseason and spring games.
Pre- and post-game shows for the four sports are also expected and WVU would like to see the format for football doubled to two hours before a game and an hour after the game.
Additionally, the winning bidder will have the same rights and responsibilities for weekly and/or daily programming related to athletics, including coaches' shows for football and men's basketball.
The plan is greater for television. One football game and at least six men's basketball games will be reserved for the winning bidder. Both sports will have at least 24 weekly coaches' shows of at least 30 minutes in length.
WVU also has designs for a pre-game football program, signing day specials, preseason and postseason specials, sports awards banquets and beginning in the 2014-15 year of the contract a "University Gala Fundraising Event" on "third-party" stations.
WVU also explains what signage properties it will maintain at its venues and 28 that are available for advertisements - everything from space on scoreboards and concession containers to sideline kicking nets and coaching headsets at football games.
The RFP later says that WVU has interest in a new scoreboard with more signage space that would be ready in time for the coming season. It also says WVU is currently involved in developing a renovation plan for Milan Puskar Stadium and that the current schedule reflects the likelihood the renovations are completed in time for the 2015-16 contract year.
What the Mountaineers have planned for there isn't mentioned and Luck and WVU football Coach Dana Holgorsen didn't return messages left Tuesday.
WVU has set a June 18 deadline for proposals and hopes to select the best offer by Aug. 5 and notify the winner no later than Aug. 13.
WVU also listed factors that the evaluation committee will use by relative order of importance: financial proposal and adequacy of financial resources; work plan; qualifications of the firm; staffing plan; compliance with the overall requirements of the RFP; and overall quality and completeness of the response.
Contact sportswriter Mike Casazza at mi...@dailymail.com or 304-319-1142. His blog is at blogs.dailymail.com/wvu.