"Offensively, we are still trying to find an identity," Holgorsen said. "I thought Paul managed the game well, minus one boneheaded play where he dropped the ball on a sack.
"Other than that, he managed it well. We will get a lot better and look at the tape, and as guys see themselves in game situations, they will improve."
Tre McBride caught three passes for 108 yards for the Tribe and his receptions set up all of his team's scores. Quarterback Michael Graham was 18-for-27 for 207 yards and a score and William & Mary averaged only 3.3 yards on 31 carries.
After WVU's defense opened the season by forcing a three-and-out, Millard, in his first career start, led the Mountaineers down the field in just eight plays. He completed four passes to three different receivers and Sims wiggled through the right side for an 11-yard touchdown on his second carry to help WVU take a 7-0 lead.
The Tribe promptly punted again and the Mountaineers converted a first-and-20 with a second straight third-down conversion to start the game. Junior college transfer Dreamius Smith then lost four yards on a first-down run and Josh Lambert was short and wide left on a 55-yard field-goal attempt, the first of the redshirt freshman's career.
William & Mary made use of the short field and needed just six plays to cover 62 yards. McBride used a double move to get past WVU cornerback Ickey Banks for a 40-yard gain. A 1-yard touchdown pass from Graham to Darnell Laws on third down tied the score.
Millard stayed in for a third straight series, but the offense stalled on back-to-back incomplete passes and O'Toole's 32-yard kick set the Tribe up again. McBride got behind the defense a second time, this time beating safety Karl Joseph in the air for a 28-yard gain to the 2. The Tribe scored again on third down with Graham improvising and turning a doomed pass play into a 5-yard touchdown run for a 14-7 lead.
Holgorsen finally pulled the trigger on a quarterback change after Millard started 8-for-8 for 88 yards and then went 1-for-4 for 11 yards. Clint Trickett entered and went three-and-out twice in a row, the second drive derailed by a dropped pass and a sack.
Those were the only six plays for Trickett.
"I thought it was appropriate to go back to Paul," Holgorsen said.
The Mountaineers defense pitched its fourth three-and-out of the half and Holgorsen opted again for Millard to start at his 32 with 2:06 to go. On first-and-10 at the 48, Millard held onto the ball and couldn't make up his mind on where to run. He was sacked and lost a fumble William & Mary's Jasper Coleman recovered at the 34.
The Tribe converted a third-and-6 and got to the 12, but settled for a 29-yard field goal to end the half. They outgained WVU 201-165 and made good on 5 of 10 third downs to hold onto the ball for 17:06.
William & Mary was 0-for-4 on third down in the second half and totaled just 108 yards of offense and no points. For the game, the Tribe had 207 yards passing and 102 rushing.
"If you would have told me coming up here that we'd be tied going into the fourth quarter, I'd probably take that," William & Mary Coach Jimmye Laycock said. "It was disappointing at the end of the fourth quarter.
"To have offensive and defensive guys that, I don't know, ran out of gas, or if the depth or the heat got to us, or whatever, but we couldn't make the plays we needed in the fourth quarter."
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Junior college transfer receiver Kevin White (foot) did not play. Freshman defensive lineman Darrien Howard, who arrived 10 days ago, dressed for the game, but did not play. The Mountaineers only used 56 players. Eight were first-time starters and 17 didn't play for the team last season.
Contact sportswriter Mike Casazza at mi...@dailymail.com or 304-319-1142. His blog is at blogs.dailymail.com/wvu.