"It felt amazing looking up at the scoreboard and seeing us on top of them," Sims said. "We did it as a whole. It wasn't just one individual or anything like that. We did it as a whole and that's a great thing."
The Jayhawks enjoyed their first halftime lead since the season opener against South Dakota and added to it quickly in the third quarter.
Millard's tough-luck interception on WVU's first drive set up a Kansas score. Linebacker Ben Goodman stopped on his way to Millard and jumped in the air to defend a quick pass intended for Kevin White, who finished with three catches for nine yards and a late touchdown.
Goodman caught the ball and returned it 54 yards to WVU's 14. Cozart ran for seven yards on third-and-5 and Sims' third touchdown of the game gave him a new career high for rushing yards and Kansas a 24-7 lead.
Holgorsen then got a little desperate. Kansas had 24 yards on its first three drives of the third quarter and punts of 10 and 22 yards, the second giving WVU possession at its 49. Millard threw deep and incomplete on first and second down and then out of bounds to Charles Sims on third down. Rather than punt with six minutes left in the quarter, Holgorsen went for it on fourth down and a pass to Shorts was incomplete across the middle.
Kansas ended up gaining just 12 yards and punting it back, but downed it at the 1.
Coming off last week's 47-40 overtime loss to Texas, the Mountaineers were sharp at the start of their first 11 a.m. CST kickoff as a Big 12 member. Sims ran for 27 yards on the first play from scrimmage and Alford skipped across the middle for 30 yards on a screen pass. A six-play drive ended on third-and-five when Sims lined up as a receiver and caught a quick pass from Millard and slipped between blockers for a 12-yard touchdown.
Kansas answered with a field goal, but did itself in with a holding penalty on first-and-goal at the WVU 6.
They traded punts, but WVU ended the first quarter ahead and moving after Millard converted a third-down pass to Shorts for 12 yards. At the end of the quarter played into a strong and sustained wind, Millard was 8-for-9 for 84 yards and a touchdown. The only vertical throw of the quarter was the final pass and only because Millard scrambled to avoid pressure. He completed 5 of 6 passes to slot receivers and running backs on quick, short throws.
When the second quarter started, Millard wasn't asked to make those simple throws and WVU's offense stalled. He completed 6 of 11 passes for 89 yards, and 46 of those came on another quick throw to Alford, who made defenders miss in the open field. Millard was also sacked twice, both times on third down as WVU eventually punted at the end of five straight possessions.
The Jayhawks scored twice in the second quarter, first on a short run by James Sims following his 62-yard run that stood briefly as the team's longest of the season. After a delay of game on a punt that went into the end zone, Nick O'Toole kicked again and had the ball go out of bounds at the 32 with 39 seconds left in the half.
Kansas ran a simple toss play to the right and Sims cut it back into the middle and was untouched for a 68-yard touchdown.
WVU tried to get points to end the half and a 30-yard catch-and-run by Wendell Smallwood and a short run into the middle of the field set up Josh Lambert for a 42-yard attempt. Lambert's kick was blocked by Keba Augistinho, which ended Lambert's streak of 10 straight made kicks and sent the Jayhawks into the locker room leading 17-7.
"We played with great effort last week and came up short and we played with horrible effort this week," offensive coordinator/quarterbacks coach Shannon Dawson said. "It's probably the most disappointing game of the year. We came in and just didn't give ourselves a chance."
Contact sportswriter Mike Casazza at mi...@dailymail.com or 304-319-1142. His blog is at blogs.dailymail.com/wvu.